{"title":"Value packs","description":"","products":[{"product_id":"arata-anti-dandruff-shampoo-tonic-conditioner-combo","title":"Arata Anti-Dandruff Shampoo,Tonic \u0026 Conditioner Combo","description":"\u003cp\u003eMost anti-dandruff routines focus only on removing visible flakes, offering short-term cosmetic improvement without addressing why dandruff keeps returning. While shampoos help cleanse the scalp and temporarily reduce dandruff-causing microbes, dandruff is a chronic, relapsing condition driven by fungal overgrowth, buildup, and barrier imbalance. It does not reset in the shower alone. That is why a complete, layered approach is essential.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eArata 3-step Anti-Dandruff System is formulated with clinically proven anti-fungal and scalp-supporting actives to help stop recurring dandruff at the root. Piroctone Olamine inhibits the growth of Malassezia, the fungus associated with dandruff. Salicylic Acid and Glycolic Acid support healthy cellular turnover through gentle exfoliation to help prevent further flaking. DandErase™, a clinically studied phytocomplex, helps reduce flakes while restoring scalp barrier health. The shampoo clears buildup and flakes, the conditioner hydrates scalp and strands while strengthening the barrier, and the leave-in serum continues to work beyond wash time with extended contact on the scalp.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eBy combining cleansing, hydration, and sustained anti-fungal action, the system helps rebalance the scalp microbiome, reduce fungal regrowth, and relieve persistent itching. In clinical testing, the system demonstrated up to 95% reduction in dandruff-causing fungus in 1 wash¹. The conditioner supports a 77% stronger scalp barrier², while the serum provides up to 36-hour itch relief³, delivering long-term scalp comfort and control rather than a temporary fix.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e¹Based on an in-vitro study evaluating the antifungal effect of Arata's Anti-Dandruff System (Shampoo, Conditioner, and Serum) on Malassezia globosa and Malassezia restricta.\u003cbr\u003e²Based on in-vitro testing on human keratinocyte cells.\u003cbr\u003e³Based on in-vivo testing of Evosina® GP Green by the proprietor Variati.\u003c\/p\u003e","brand":"Arata","offers":[{"title":"Default Title","offer_id":42786084388941,"sku":"ANTIKIT","price":999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/7300\/2573\/files\/Anti-Dandruff_System_1.webp?v=1780481666"},{"product_id":"arata-hair-growth-intensive-serum-pack-of-3","title":"Arata Hair Growth Intensive Serum - Pack of 3","description":"\u003cp\u003eHair fall and thinning don’t happen overnight. They’re often the result of disruptions in the hair growth cycle, where the growth phase shortens, and the shedding phase extends. Over time, this imbalance leads to thinner strands, reduced density, and visible scalp exposure. Factors like genetics, hormonal changes, stress, and reduced scalp circulation can further weaken follicle activity, making it harder for hair to grow and stay anchored.\u003c\/p\u003e \u003cp\u003eArata Hair Growth Intensive Serum is designed to work at the scalp level, where hair growth begins. Its multi-active formula targets the hair growth cycle across stages. Clinically studied actives like 3% Redensyl help reactivate dormant hair follicle stem cells, while 3% Procapil helps limit the impact of DHT, a key contributor to hair fall. 5% Kopexil supports the anagen (growth) phase by strengthening how hair is anchored at the scalp, helping reduce premature shedding.\u003c\/p\u003e \u003cp\u003eSupporting actives like caffeine extract help boost scalp circulation and energise follicles, while onion extract, rich in sulphur compounds, helps strengthen hair at the root. Rice water nourishes the scalp to prevent dryness, creating a healthier environment for consistent growth.\u003c\/p\u003e","brand":"Arata","offers":[{"title":"Default Title","offer_id":42786084552781,"sku":"AGHSPK3","price":999.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/7300\/2573\/files\/Intensive_Hair_Growth_Serum_30ml_pack_3.webp?v=1773663639"},{"product_id":"arata-anti-hair-fall-shampoo-conditioner-combo","title":"Arata Anti-Hair Fall Shampoo \u0026 Conditioner Combo","description":"\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eHair fall is rarely driven by just one factor. It often begins at the scalp, where disruptions in the hair growth cycle can increase shedding, and continues through the lengths as weakened strands become more vulnerable to breakage. That is why the Arata Anti-Hair Fall Duo is designed as a complete scalp-and-strand routine to support fuller, stronger, healthier-looking hair over time.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThe Anti-Hair Fall Intensive Shampoo helps correct imbalances in the hair growth cycle to reduce follicle shrinkage and reactivate dormant follicles, delivering 7.4X Hair Fall Reduction¹. The Anti-Breakage Intensive Conditioner helps strengthen weakened strands, improve elasticity, and reduce mid-shaft breakage, leaving hair feeling healthier and more resilient, with 78% stronger hair in 1 wash².\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eTogether, this 2-step system addresses hair fall from multiple angles by reducing shedding, minimising breakage, and supporting healthier hair growth at the source. With consistent use, hair feels stronger, appears denser, and is better supported from the scalp up.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e¹Based on a tensile strength study with shampoo and conditioner.\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e²Based on in-vitro tensile strength tests on conditioner when compared to untreated hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Arata","offers":[{"title":"Default Title","offer_id":42916357931085,"sku":"AFSACH01","price":630.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0082\/7300\/2573\/files\/Anti-HairFallShampoo_ConditionerDuoPrimary.webp?v=1777628238"}],"url":"https:\/\/www.arata.in\/collections\/value-packs.oembed","provider":"Arata","version":"1.0","type":"link"}