Arata Refreshing Fluoride-Free Toothpaste 50ml
An antibacterial recipe of peppermint, cinnamon, and chamomile extracts, formulated to give you strong, fresh, and healthy teeth and gums. The cooling ingredients prevent tooth decay, soothe your gums, and keep your breath tingly fresh.
MRP: ₹249
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MRP₹249
Offer Price ₹224.10
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More on the Product
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Manufacturer: Kräuter Healthcare Limited.
AKC Group, B44, Sector 80, NOIDA 201305, U.P. India
Frequently Picked
All-Natural, Vegan Goodness
We create clean, plant-powered formulations that pack a serious punch.
As India’s first vegan wellness brand, our safe, all-natural formulas offer the shiniest hair, the brightest smile, and the clearest skin - with soothing, toxin-free ingredients.
Our products are thoughtfully created using only all-natural extracts with no chemical additives, emulsifiers, dyes or preservatives. They are not tested on animals. They are stored in 100% post-consumer recycled packaging that is reusable. Moreover, our products don’t discriminate. Skin is skin. Hair is hair.
Benefits
Fluoride-Free Formula
This fluoride-free formula contains no harsh chemicals, synthetic additives or toxic ingredients.
Prevents Tooth Decay
Its cooling plant-based ingredients prevent tooth decay, reduce inflammation, and soothe your gums without the use of synthetic chemicals.
Minty Fresh Breath
Created with refreshing peppermint, menthol, chamomile, cinnamon, lemon, fennel, clove and coconut oil extracts, our all-natural toothpaste keeps your breath minty fresh.
Daily Antibacterial Action
A vegan, antibacterial recipe of all-natural extracts, formulated to keep your teeth strong and healthy every single day.
Ingredients
Peppermint
For natural anti-inflammatory and antibacterial properties.
Menthol
For gentle exfoliation of dead skin.
Lemon Fruit
To invigorate and revitalize your skin, leaving it fragrant and clean.
Coconut Oil
To moisturize and regenerate your skin naturally.
Why Choose Arata?
Our Story
In January 2016, Arata's co-founders, Dhruv Madhok and Dhruv Bhasin, realized that virtually every personal care product on store shelves, barring a few oils, had chemicals in them. Over a long dinner, they brainstormed the idea for Arata – sparking a year-long string of debates, negotiations, very late nights and early mornings. They envisioned an honest personal care company that would begin to reduce the rampant toxicity in our daily routines. Today, Arata creates thoughtfully-formulated, vegan products, using only soothing, nature-derived ingredients with no chemical additives, emulsifiers, dyes or preservatives. These products are not tested on animals. They are stored in up to 100% recycled packaging that is reusable.
Cruelty-Free & Vegan
We are PETA-certified cruelty free and Vegan.Our wellness range is vegan-friendly, formulated entirely from plants, essential oils, fruit extracts, and safe plant-based preservatives. We’re the first brand in India to offer vegan unisex products that soothe your hair, skin, and body.
Toxin- Free
We are Australian Certified Toxic-Free and Australian Certified Non-Toxic. You can view the rest of our certifications on our website! In fact, through years of rigorous product development with India’s finest cosmetologists and production specialists, we have ensured that our plant-based ingredients are of the highest quality and integrity, 100% nature-derived and toxin-free.
Ditch The Toxins
Toss out the chemicals for some all-natural, sustainable goodness! We ensure the best safety standards go into the formulation of our non-toxic products, and we have no tolerance for harsh synthetic chemicals in our personal care range.
