Arata is built on the belief that better hair starts with understanding how hair and scalp truly work. Instead of simply masking concerns at the surface, our formulas are designed to address the underlying causes and mechanisms behind each one. The result is targeted care that supports healthier hair in a more meaningful, long-term way.

Scientifically proven and dermatologically tested, our formulas are made to deliver efficacy with safety. Combined into routine-friendly systems, they support stronger, healthier hair over time.

All our formulas are dermatologically tested and thoughtfully developed with a strong focus on safety, efficacy, and everyday usability. That said, every skin, scalp and hair type is different, which is why we recommend a patch test before first use, especially if you have sensitive skin or a reactive scalp.

While we are primarily an online-first brand, Arata products are also available at select offline retail stores across NCR. Availability may vary, and we recommend checking with our support team for the nearest location.

Yes. We formulate with a strong emphasis on safety. We formulate our products without certain ingredients like parabens as part of our formulation philosophy, but it’s important to know that these ingredients are not inherently harmful when used within regulated limits. All our formulations are also dermatologically tested to be safe and non-irritant.

That depends on the concern, its severity, your scalp or skin health, and consistency of use. In some cases, certain benefits may be noticeable from the very first use, as reflected in specific product claims. However, more visible and meaningful results typically build with regular, consistent use over time. 

At the moment, we do not offer one-on-one hair consultations. However, if you have any questions about our products or need help choosing the right one for your concern, our customer support team will be happy to assist you.

Yes. Our products are designed to be non-stripping and are generally suitable for coloured or chemically treated hair. Since tackling dandruff requires leaving the shampoo for 2–3 minutes on the scalp and frequent washing, our Anti-Dandruff Shampoo may result in fading of coloured hair.

If you’re not entirely satisfied with your Arata purchase, we offer hassle-free returns and refunds based on the category of your issue (outlined below).

If your product is damaged or defective, contact our support team within 3 days of delivery, along with images of the product and your order ID via email or WhatsApp, after review (usually 24–48 working hours), we’ll arrange a replacement

If your order is missing items or you received something incorrect, contact support within 3 days of delivery, you may be asked to share an unboxing video or images of the package. After verification, the correct or missing item will be sent to you.

Yes. If you simply don’t like the product; you can return it within 7 days of delivery, the product must be sent back via courier to our warehouse. After receiving the return and completing quality checks, the value may be credited to your Arata account as store coins/credit.

Returns will not be accepted if the original packaging or labels are missing, the return/request is raised after 7 days of delivery.

Approved refunds are processed to the original payment method within 7 working days.

Yes. Orders can be cancelled only before they are dispatched. Please contact customer service to request a cancellation.