From homemade secrets to hair beauty solutions

It all began with Dhruv Bhasin's homemade hair styling gel made with organic flaxseeds. Its impressive hold despite being safe on hair led Dhruv Bhasin and Dhruv Madhok to envision a hair beauty brand with non-toxic solutions for all hair concerns. 

That's how Arata came to being. Since our inception, we have helped over 8 lakh+ customers in India fall in love with their hair. Today we have over fifty products, ranging from hair care to styling, catering to every hair type. 

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We make your hair beautiful

Each strand holds a tale, every curl and wave whispers a memory. We make these stories beautiful. As specialists in beauty and care for Indian hair, we work with dermatologists and skincare experts to craft scientifically advanced and sustainable products. After our huge success at Shark Tank, we aim to push the boundaries of hair beauty, one innovation at a time. 


Bestsellers

Bestseller On Sale

4.8

199

Intensive Hair Growth Serum | Derma Roller (FREE)

Boosts hair regrowth | Activates follicles | 3x serum absorption

Regular price ₹584
Sale price Regular price ₹649 Sale price ₹584 (10%)

4.8

199

Bestseller On Sale

4.8

566

Grow Strong Combo - Super Shampoo 300ml + Serum 30ml

Controls hair loss | Boosts hair growth | Reduced hair thinning

Regular price ₹1,393
Sale price Regular price ₹1,548 Sale price ₹1,393 (10%)

4.8

566

Bestseller On Sale

4.7

310

6-in-1 Super Shampoo for Hair Loss Reduction & Damage Repair

54.4% More Smoothness | 35.5% More Shine | 14.5% More Strength

Regular price ₹809
Sale price Regular price ₹899 Sale price ₹809 (10%)

4.7

310

Bestseller On Sale

4.8

216

Curl Styling Combo| Curly Hair Gel + Curly Hair Cream

Enhances curls | Reduces frizz | Boosts moisture

Regular price ₹1,079
Sale price Regular price ₹1,199 Sale price ₹1,079 (10%)

4.8

216

Bestseller On Sale

4.7

1063

Wash Day Bundle | Super Shampoo (300ml) + Nourishing Conditioner (300ml) + FREE Scalp Massager

Reduces hair fall & breakage | Adds shine & smoothness | Boosts blood circulation

Regular price ₹1,438
Sale price Regular price ₹1,598 Sale price ₹1,438 (10%)

4.7

1063

Bestseller On Sale

4.8

185

Hair Styling Combo | Hair Styling Gel 150ml + Hair Styling Cream 100g

Styles your hair | Adds volume | Nourishes hair

Regular price ₹989
Sale price Regular price ₹1,099 Sale price ₹989 (10%)

4.8

185

On Sale

4.8

58

Hair Fix Stick - Anti-Frizz Gel Applicator Pack of 2

Eliminates frizz | Instantly fixes flyaways | Non-sticky & non-greasy

Regular price ₹718
Sale price Regular price ₹798 Sale price ₹718 (10%)

4.8

58

On Sale

5.0

1

Rosemary Essential Oil - 15ml

Boosts hair growth | Strengthens hair | Reduces breakage

Regular price ₹314
Sale price Regular price ₹349 Sale price ₹314 (10%)

5.0

1