From homemade secrets to hair beauty solutions

It all began with Dhruv Bhasin's homemade hair styling gel made with organic flaxseeds. Its impressive hold despite being safe on hair led Dhruv Bhasin and Dhruv Madhok to envision a hair beauty brand with non-toxic solutions for all hair concerns. 

That's how Arata came to being. Since our inception, we have helped over 8 lakh+ customers in India fall in love with their hair. Today we have over fifty products, ranging from hair care to styling, catering to every hair type. 

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We make your hair beautiful

Each strand holds a tale, every curl and wave whispers a memory. We make these stories beautiful. As specialists in beauty and care for Indian hair, we work with dermatologists and skincare experts to craft scientifically advanced and sustainable products. After our huge success at Shark Tank, we aim to push the boundaries of hair beauty, one innovation at a time. 


Bestsellers

Intensive Hair Growth Serum | Derma Roller (FREE)
Bestseller On Sale

4.8

200

Intensive Hair Growth Serum | Derma Roller (FREE)

Boosts hair regrowth | Activates follicles | 3x serum absorption

₹616
₹649 ₹616 (5%)

4.8

200

Grow Strong Combo - Super Shampoo 300ml + Serum 30ml
Bestseller On Sale

4.8

566

Grow Strong Combo - Super Shampoo 300ml + Serum 30ml

Controls hair loss | Boosts hair growth | Reduced hair thinning

₹1,393
₹1,548 ₹1,393 (10%)

4.8

566

6-in-1 Super Shampoo for Hair Loss Reduction & Damage Repair
On Sale

4.8

304

6-in-1 Super Shampoo for Hair Loss Reduction & Damage Repair

54.4% More Smoothness | 35.5% More Shine | 14.5% More Strength

₹854
₹899 ₹854 (5%)

4.8

304

Curl Styling Combo| Curly Hair Gel + Curly Hair Cream
Bestseller On Sale

4.8

216

Curl Styling Combo| Curly Hair Gel + Curly Hair Cream

Enhances curls | Reduces frizz | Boosts moisture

₹1,139
₹1,199 ₹1,139 (5%)

4.8

216

Wash Day Bundle | Super Shampoo (300ml) + Nourishing Conditioner (300ml) + FREE Scalp Massager
Bestseller On Sale

4.7

1063

Wash Day Bundle | Super Shampoo (300ml) + Nourishing Conditioner (300ml) + FREE Scalp Massager

Reduces hair fall & breakage | Adds shine & smoothness | Boosts blood circulation

₹1,438
₹1,598 ₹1,438 (10%)

4.7

1063

Hair Styling Combo | Hair Styling Gel 150ml + Hair Styling Cream 100g - Arata
Bestseller On Sale

4.8

186

Hair Styling Combo | Hair Styling Gel 150ml + Hair Styling Cream 100g

Styles your hair | Adds volume | Nourishes hair

₹989
₹1,099 ₹989 (10%)

4.8

186

Hair Fix Stick - Anti-Frizz Gel Applicator Pack of 2
On Sale

4.8

58

Hair Fix Stick - Anti-Frizz Gel Applicator Pack of 2

Eliminates frizz | Instantly fixes flyaways | Non-sticky & non-greasy

₹702
₹798 ₹702 (12%)

4.8

58

Rosemary Essential Oil - 15ml
On Sale

5.0

1

Rosemary Essential Oil - 15ml

Boosts hair growth | Strengthens hair | Reduces breakage

₹314
₹349 ₹314 (10%)

5.0

1

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